ConvergenceNow(R) Plus Platform Manages the Complete Subscriber Management Process
BRIDGEWATER, N.J.--(BUSINESS WIRE)--Mar. 26, 2009--
Synchronoss Technologies, Inc. (NASDAQ: SNCR), a premier software
provider of electronic order-management solutions to the communications
services marketplace, today announced it will power the entire
customer-care front and back ends for the AT&T CruiseCastSM
mobile TV service through its ConvergenceNow® Plus+
AT&T CruiseCast service will offer a robust lineup of 42
entertainment channels, 22 satellite TV and 20 radio channels that will
include a variety of kids and family, documentary, music, comedy, news
and sports programming at launch. The AT&T CruiseCast service
will enable families, commuters and mobile professionals to watch the
same type of television experience in the rear seat entertainment
systems of their vehicles that they now have in their homes.
“Synchronoss provides AT&T CruiseCast users with an optimal
experience by providing an environment with a single point of access for
the service activation as well as subscriber life-cycle management,”
said Michael Grannan, chief operating officer of RaySat Broadcasting
Corporation (RBC). “The ConvergenceNow® Plus+ platform
simplifies and automates the process from activation to customer care so
we can focus on delivering the best quality video to our customers on
Synchronoss’ ConvergenceNow® Plus+ platform
will enable the subscriber account management and service activation for
the AT&T CruiseCast offering. From purchase and activation to
account changes, ConvergenceNow® Plus+
consolidates the orchestration and customer-care operations while
providing customers with a superior and seamless experience.
The AT&T CruiseCast service utilizes breakthrough technology
that overcomes line-of-sight obstacles, such as overpasses, buildings,
trees or tunnels, to deliver television programming to cars,
non-commercial trucks and SUVs. This groundbreaking AT&T CruiseCast
service was created through the collaboration of RBC and
AT&T*, the world’s premier telecommunications company. RBC, a privately
held U.S. company, is working with the business development group at
AT&T to introduce the new product to the marketplace.
“Our ConvergenceNow® Plus+ platform provides RBC with a truly
end-to-end customer experience from the order capture, activation,
provisioning and fulfillment to the complete customer-care
interactions,” said Chris Putnam, executive vice president, Synchronoss
Technologies. “The AT&T CruiseCast mobile TV service is a
game-changer for customers consuming video now on the road, and we are
excited to support its launch.”
*AT&T products and services are provided or offered by subsidiaries
and affiliates of AT&T Inc. as well as third-party licensees under the
AT&T brand and not by AT&T Inc.
About Synchronoss Technologies, Inc.
Synchronoss Technologies (NASDAQ: SNCR) is the premier provider of
on-demand transaction management software to Tier One communications
service providers. Synchronoss enables service providers to drive growth
in new and existing markets while delivering an improved customer
experience at lower costs. The company's ConvergenceNow® and
ConvergenceNow® Plus+ platforms automate,
synchronize and simplify electronic service creation and management of
advanced wireline, wireless and IP services across existing networks.
For more information, please visit www.synchronoss.com.
About RaySat Broadcasting Corporation
RaySat Broadcasting Corporation (RBC) is a privately held U.S. company
that was created to introduce In-Car Entertainment to the U.S. market
under the licensed name “AT&T CruiseCast.” Headquartered in Dallas,
Texas, RBC capitalizes on pioneering technology that has enabled the
creation of a small compact antenna for use on cars, trucks and SUVs
that also provides continual coverage on the go, thanks to an
advancement that overcomes line-of-sight obstacles such as overpasses,
buildings, trees or tunnels. The AT&T CruiseCast service is available in
the 48 contiguous states and will offer 42 channels of entertainment
programming. RBC will distribute AT&T CruiseCast via a network of
automotive dealers, consumer electronics retailers, and other businesses
that specialize in automotive accessories. For dealer/retail locations
and additional information on RBC and AT&T CruiseCast, please visit www.cruisecast.com.
AT&T Inc. (NYSE:T) is a premier communications holding company. Its
subsidiaries and affiliates, AT&T operating companies, are the providers
of AT&T services in the United States and around the world. Among their
offerings are the world's most advanced IP-based business communications
services and the nation's leading wireless, high speed Internet access
and voice services. In domestic markets, AT&T is known for the directory
publishing and advertising sales leadership of its Yellow Pages and
YELLOWPAGES.COM organizations, and the AT&T brand is licensed to
innovators in such fields as communications equipment. As part of their
three-screen integration strategy, AT&T operating companies are
expanding their TV entertainment offerings. In 2009, AT&T again ranked
No. 1 in the telecommunications industry on FORTUNE®
magazine's lists of the World's Most Admired Companies and America's
Most Admired Companies. Additional information about AT&T Inc. and the
products and services provided by AT&T subsidiaries and affiliates is
available at http://www.att.com.
© 2009 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T
logo and all other AT&T marks contained herein are trademarks of AT&T
Intellectual Property and/or AT&T affiliated companies. All other marks
contained herein are the property of their respective owners.
The Synchronoss logo, Synchronoss, ConvergenceNow, and ConvergenceNow
Plus are trademarks of Synchronoss Technologies, Inc. All other
trademarks are property of their respective owners.
Source: Synchronoss Technologies, Inc.
Synchronoss Technologies, Inc.